Data-Driven Advertising & Creatives
Marketing and Web Work for Regulated Industries
I’m Chris Goodman, founder of Tridigiam, a Las Vegas digital marketing agency built for regulated industries: addiction treatment, behavioral health, medical practices, and aesthetics. I also run the Aesthetic Beauty Directory, a nationwide directory of vetted aesthetic providers.
My work covers paid advertising, SEO, web design and creative production, with compliance built in from the start. Treatment centers and medical practices have strict ad and privacy rules, so every campaign and page gets checked against them before it goes live. Browse the services, see recent projects, or get in touch.
What I Work On
Most of my week goes into three things: helping practices get found in search, building websites that turn visits into calls, and running ads that stay inside the rules. Here’s a quick look at each.
SEO and local search
For healthcare and wellness clients, local search is usually where new patients start. That means technical SEO, service and location pages, schema markup, FAQ sections and Google Business Profile work, including multi-location listings and review responses. Since January 2026 I’ve also been doing this for Discovery Point Retreat and Eating Disorder Solutions across three behavioral health websites.
Websites
I build mostly on WordPress. A good site for a regulated business loads fast, works for people using assistive tech, explains services in plain language, and makes the next step obvious, whether that’s a phone call or a form.
Paid ads and creative
I’m Google Ads certified in Search, Display, Video, Shopping and Measurement. In categories like addiction treatment, the ad platforms decide what you’re allowed to say, so I plan around their policies first and write the creative second.
Automation
A lot of Tridigiam’s content production runs on n8n workflows I built, with AI-assisted drafting and a human review and compliance check before anything goes live.
How I Got Here
I earned my Bachelor’s in Marketing from RMIT in 2020. Before starting Tridigiam in 2023, I was marketing director at Magic Maids, a marketing project manager at Regulus Media Group, marketing manager at VisCap Media, and a digital marketing specialist at McShane, LLC. Those jobs covered everything from direct mail and Yelp listings to website builds and video ads, and they’re why I like being hands-on with every part of a campaign. You can read the full history on my CV or the longer story on the about page.
I also write about marketing on the blog. A good place to start is my post on using the AIDA model in marketing.
