Social Media Influencers

How can companies optimize their impressions on social media? One effective way is through major social media influencers. These influencers have large followings and are interesting personalities. These can be harnessed in order to promote products and brands. Tom...

The Death of Google+

Travis Wright from MarketingLand writes ‘Google+ is unofficially officially dead.’ (https://marketingland.com/unofficial-death-google-means-marketing-122696). RIP Google+, can I get an F in the chat to pay respects to the social media platform that has finally come to...

Social Media Marketing (Past, Present, and Future)

Social media marketing is an ever-changing landscape that businesses need to adapt with in order to stay relevant and in the minds of their consumers. There are various platforms that have come and gone in the short few decades that social media has existed, each with...

The Journey Begins

Digital Marketing Blog Thanks for joining me! Hi everyone! I am a marketing major graduate from RMIT and I will be sharing my learning experiences and opinions relating to marketing. Check out the digital marketing blog I did for my digital marketing class! Click Here...